La recurrencia en los medios digitales

“I see tremendous value in that gap and in figuring out how to identify those among the 46 million who with the right nudge would be most likely to want to come back again,” Silberman told Poynter via phone. “And once you get them coming back one more time, they’re that much more likely to come back two more times, three more times.”

vía Why NY Mag and Chartbeat tracked what converts first-time visitors into loyal readers | Poynter..

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